Welcome to Vocal Branding Australia where we advise on all things Voice and Sound! Our corporate mission is to bring a unique, contemporary and strategic perspective to all non-visual aspects of branding and communications. We are committed to the authentic and ethical use of voice in business and communication.

Vocal Branding realizes the intrinsic capacity of the human voice to transmit emotion, and its extraordinary potential to create compelling, durable and trusted brand relationships with clients, colleagues and customers.

“Vocal Branding strengthens brand experiences by carefully matching a brand’s values and personality attributes with their equivalent vocal attributes. .” - Tim Noonan

View and Listen to Tim’s award-winning presentation on the relationship between the human voice and trust

Speak with us about how a Vocal Branding Audit can improve your sales and customer relations.

These Vocal Branding Australia Case Studies demonstrate some of the many applications of our voice and Vocal Branding services.

“Vocal branding is the strategic and purposeful use of voice to convey ideas, impressions and feelings from speaker to listener.” - Tim Noonan

This article contains links to most of our company features, services and our unique approach to voice. If you are seeking information on our accessibility services, please visit the Tim Noonan Consulting site.

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Introducing Sydney Toning Circles

Following on from our World Voice Day Event last month, I am excited to announce preliminary details for two Sydney-based Vocal Toning Circles starting early June 2012.

Vocal Toning is an opportunity to develop a healthier and happier relationship with your own voice and with the voices of others in your life. In each session We will explore together through vocal sound, how our voices can consciously be engaged as powerful instruments of love, healing and harmony.

Over the six Toning Circle sessions you will be introduced to the fundamentals of Vocal Toning for meditation, health and harmony. As the sessions progress more advanced toning techniques will be covered, providing you with a variety of voice-based meditative techniques for relaxation, and self healing. Each session, one of the circle participants will be the focal point of the group providing an opportunity to experience focused healing toning from other circle members.

Where and When

The Toning Circles will be held at my home in Surry Hills, just a few minutes walk from Central Station, starting around 7:30 and finishing before 9pm. If there are sufficient numbers, there will be two concurrent Toning Circles and participants are required to attend the same Toning Circle each fortnight for continuity and group cohesion.

Each Toning Circle will run for 6 evenings in total, one each fortnight. The first will commence on the evening of Tuesday 5 June 2012, going through until the evening of Tuesday 14 August.

The second Toning Circle will commence on the evening of Thursday 14 June 2012 and run through until Thursday 23 August.

Free Info Session and Expressions of Interest

If you were unable to attend our World Voice Day Event, or would like more information, you may wish to attend a Free Vocal Toning Introductory Session, planned for the evening of Thursday 24 May 2012.

The cost for all six Vocal Toning Sessions is $120.

Please email me if you are interested in coming along to the Free Introductory Session, or with your preferred Toning Circle evening (Tuesday or Thursday) to confirm your interest in participating.

Vocally Yours
Tim Noonan

A Note about Vocal Toning

Vocal Toning is the elongation of a sound using the breath and voice no matter the quality or pitch of the sound. Unlike singing and speaking, vocal toning frees us of judgment or assessment of the sound, instead focusing our attention on the quality of our intention. When toning we principally use our voice to produce extended vowel sounds, outside the constraints of words, pitch and rhythm.

Vocal toning isn’t reliant on any particular religious beliefs, though it does draw upon ancient wisdom regarding sound across cultures and sacred texts.

About Tim Noonan

Tim Noonan is a voice consultant and lecturer, inspirational conference speaker and the founder of Vocal Branding Australia.

Tim has a degree in Cognitive Psychology and Education, with a particular focus on how people process and comprehend auditory information. A lifelong student, his formal studies also include a Diploma of Remedial Massage Therapy, a Certificate in Relaxation Hypnosis and extensive studies in energetic & sound healing.

Tim Noonan is a professional listener and the creator of the Vocal Consciousness approach – strategies and techniques which promote vocal understanding; foster expressive speaking and nurture insightful listening. As a person blind from birth, Tim has learnt to listen for countless vocal cues that reveal so much more than the casual listener is aware of; and once enlightened, your way of speaking and listening will change forever.

Tim conducts personalised voice and presentation skills sessions as well as providing a variety of corporate voice strategy services to business.

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World Voice Day April 16, 2012 – Evening talk and voice meditation event in Sydney lead by vocal expert
Tim Noonan

If you weren’t able to Come along to this unique event held in Darlinghurst, Sydney to lend your voice for greater peace, health and harmony for yourself, your community and for our planet, we are planning more workshops and Toning Circles of its kind, so please email us if you are interested. This recorded interview [...]

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Tim Noonan Conference Keynote Presentation Topics

Your Voice, Your Business, Your Brand. Audience/Industry/Topic: Corporate Leadership; PR, Branding, Advertising, Marketing and Design; Customer Service; Call Centre Operations. Presentation Style: Corporate, Authoritative, Innovative, Challenging Traditional Branding Assumptions. “Whether you are representing yourself, or are part of a major corporation, you are expressing and defining your brand every single time you speak.” The human [...]

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Jobs’s legacy includes accessible software for disabled people – Canberra Times

Canberra Times Article acknowledging Ste Jobs’s legacy and Apple’s unprecedented commitment to accessibility and inclusive design.

Noonan says the latest iPhone will be the game changer for blind people. He says it is the first commercial device to intelligently bring together voice and visual interfaces within a mobile communications device.

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Some Recent Brand Voice and Vocal Branding Australia Case Studies

We are often asked for examples of how Vocal Branding is enhancing brands and communication between businesses and their customers.

Here are a range of Vocal Branding case studies and projects we’ve worked on at Vocal Branding Australia:

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Expressive Voice Agency – Audition Information

What is The Expressive Voice Agency? The Expressive Voice Agency is a business unit of Vocal Branding Australia The Expressive Voice Agency covers the following: 1.     Auditioning fresh new voices as well as established voice artists for our expanding family of authentic naturally expressive voices. These are matched with brands to support the production [...]

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Voice Audits: How is Your Business Sounding and How Could it Sound Better?

When was the last time you really paid attention to how the Voices of your business sound, and the effect they have on your customers and clients?

Unless you’re online-only, every company, Government department or small business speaks with its customers in one way or another, but we rarely think about just how crucial the sound of voices are for engaging and influencing our customers and for building trust and brand loyalty.

All management and most employees in your organisation probably know how your brand should look, but if you were to ask them “how should our brand Sound?’ you may receive hesitant and perplexed looks. A Vocal Branding (voice) Audit reports on how your business sounds at the moment, and delivers practical research-based recommendations on how your brand could (or should) sound, to reinforce your visual branding and strengthen sales.

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POLL (Now Closed): Is Prime Minister Julia Gillard’s Distinctive Voice an Asset or a Liability in the Up-Coming Election?

Find out what people thought … in this Poll on the voice of Julia Gillard.

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Accessible Apple iOS iPhone and iPad App Development: Presentation Delivered at Mobile Monday Sydney.

In this 2 August 2010 Mobile Monday Sydney presentation I Briefly cover the current state-of-play in mobile device accessibility; Demonstrate and discuss Apple’s VoiceOver accessibility software for blind and low vision users that is built into iOS devices such as the iPhone, iPod Touch and iPad; Explain how and why it is a good move [...]

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Some Voice Examples: What Products and Brand Voice Situations Can Benefit from Vocal Branding?

Advertisements and Sponsorship
Television, Radio and online;
Script Writing and Voice direction for Telephone Services
IVR, ‘on hold’ messages and call-centre scripts;
Customer Experience
Call centres, face-to-face customer communication, staff training, sales teams;
Games and Animation
Characterisation, computer games, vocal casting and direction in films, cartoons and children’s programming;
Audio Announcements and Safety
Transportation & Location information, Instructions, Alarms, Emergency Messages, Aircraft Safety Announcements, Evacuation Procedures etc;
Talking Devices
In-car devices, GPS navigation, home appliances, PDAs and SmartPhones, ATMs, Voting machines, point-of-sale devices;
Executive
Voice mail messages, live and recorded presentations by high-level corporate representatives;
Videos
Educational and promotional;
Recordings
Audio books, Tutorials, Audio training programs, Corporate podcasts, Meditation programs and Workshops;
Interactive
Computer based training applications, augmented reality and mobile applications and other media applications involving voice.
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